Daily Intelligence

The Weird New Job That Explains AI Marketing

Stripe’s bizarre new AI marketing role reveals where the industry is heading: fewer executors, more workflow architects.

May 7 • Torsten Sandor and Peter Benei

You Can FINALLY Run ChatGPT Ads

OpenAI's self-serve Ads Manager just opened to U.S. advertisers. CPC bidding, conversion pixel, no more $50K floor. Here's what to actually do with it.

May 6 • Torsten Sandor and Peter Benei

Sometimes, the Human Is the Brand

Starbucks just walked back its automation push. The lesson for marketers: automate execution, never your brand's actual product.

May 4 • Torsten Sandor and Peter Benei

Service-as-a-Software

The one thing you need to know in AI today | AI-Ready CMO

May 1 • Torsten Sandor and Peter Benei

Why Snap Launched Their AI Ad Format With a Credit Bureau

Snap's new AI Sponsored Snaps put branded chatbots into your DMs. Why launching with Experian, not Nike, is the real story for marketers.

Apr 30 • Torsten Sandor and Peter Benei

The future of software is what Adobe is doing

The one thing you need to know in AI today | AI-Ready CMO

Apr 29 • Torsten Sandor and Peter Benei

Marketing Is the New Bottleneck

Andrew Ng and Cat Wu describe an AI-native team. Marketing built for handoffs is now the slow team in the building. The math is uncomfortable.

Apr 28 • Torsten Sandor and Peter Benei

The Way You Work IS Training Data For AI

The one thing you need to know in AI today | AI-Ready CMO

Apr 27 • Torsten Sandor and Peter Benei

OpenAI Built Its Own Claude Cowork, and It's Always Online

OpenAI launched ChatGPT Workspace Agents for enterprise teams. We compare it to Claude Cowork and explain why always-on AI matters.

Apr 24 • Torsten Sandor and Peter Benei

ChatGPT Images 2.0 is a Generational Leap

ChatGPT Images 2.0 fixes text rendering and generates real design assets. What marketers and creative teams should test first.

Apr 22 • Torsten Sandor and Peter Benei

Anthropic Built A Figma Killer. It's Incredible.

Claude Design turns prompts into working prototypes and pitch decks that actually respect your brand system. Early, messy, credit-hungry, and genuinely…

Apr 21 • Torsten Sandor and Peter Benei

ChatGPT Ads: The Final Countdown

OpenAI shipped a self-serve ChatGPT ads dashboard, dropped the minimum to $50K, and cut CPMs in half. The pilot just became a real platform.

Apr 20 • Torsten Sandor and Peter Benei

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