The future of software is what Adobe is doing
The one thing you need to know in AI today | AI-Ready CMO
The last thing we thought we’d ever say: Adobe is the future of software.
The most oldschool behemoth. The Microsoft of the creative industry. The Big Contradiction of selling creative tools while building the least intuitive, least creative UX in the category. And yet, Adobe just did something genuinely innovative.
Adobe is now available on Claude as a connector, which means you can use Adobe products directly in Claude. It’s called Adobe Creativity and is available today. This means 50 different Adobe tools that you can use through AI. The implications are insane.
The workflow cannot be simpler. You prompt Claude. Claude decides which Adobe tool to use. Adobe runs in the background. And since this is AI, it all happens in about a minute.
The following will never happen again:
Open Adobe. Wait five minutes for it to boot.
Hunt for your files in Creative Cloud.
Open the project in the specific tool. Wait again.
Resize one image. Save. Export. Wait. Repeat 149 times.
That’s the simple stuff.…