We Replaced a $20K/Month Marketing Team With a $50/Month AI Agent
Let us introduce Jenny, our bot
TL;DR:
Built an autonomous AI agent (named it Jenny) who manages our entire marketing operation
She posts to 6 platforms, pitches partnerships, monitors analytics—24/7
Cost: $50/month | Build time: 4 hours | Replaces: $10-20K/month in payroll
Built with Claude Code, no coding skills required
This post explains exactly how we did it + full manual below
A month ago, we were manually posting on 6 social platforms, pitching 25 partnerships a week, and spending 15 hours a week on marketing operations we hated.
We’re two dudes with day jobs. We didn’t have time. We didn’t want to hire. And we were tired of “AI experts” selling courses on agents they’d never actually built.
So we built one ourselves.
Meet Jenny Dabot. (Yes, we love dad jokes.)
She’s an autonomous AI agent who runs our entire marketing operation. She posts 15 times a day. She pitches partnerships. She monitors analytics. She learns from her mistakes.
She works 24/7. She costs $50/month. She replaced $15K/month in payroll.
We built her in 4 hours using Claude Code. We have no idea how her code works. And it doesn’t matter.
We even made her a “home” - a public-facing dashboard with some key figures.
What Jenny Does
Social media manager: Produces content for 6 platforms (Instagram, LinkedIn, Threads, Google Business, Facebook, X). Writes copy, creates designs, publishes 2-3x daily, monitors engagement, provides analytics reports.
Partnership & PR manager: Researches opportunities, provides partnership lists, contacts potential partners, manages outreach workflow, tracks PR opportunities from Featured.com and HARO.
Data scientist: Prepares analytics reports from multiple sources, highlights key insights, sends weekly performance summaries.
Self-learning system: Improves autonomously based on performance data and our feedback. The more she does, the better she gets.
24/7 operation: Works around the clock on a secure virtual server. Responds only to our emails. Never talks to anyone else.
Jenny Dabot. Yes, we do love dad jokes, sorry. Now, from now on, we are going to pretend that she is a normal person. Otherwise, this post would be full of “-s. Plus, we don’t want to make more jokes about her - out of respect first, but also, it just gets boring.
The ROI Math
What Jenny Replaces:
A social media manager runs $2-5K monthly for content creation, posting, and monitoring.
A partnership manager costs another $2-5K for outreach and relationship management.
Add a junior designer at $1-2K for visual assets.
A marketing manager for strategy execution and reporting adds $2-3K.
An analytics specialist for data analysis and insights runs $3-5K.
Total replaced: $10-20K per month in payroll.
Jenny’s Operating Cost:
Virtual server on VPS costs $10 monthly.
Social publishing through Publer runs $35.
Claude API credits average $5 per month.
Total operating cost: $50 per month.
Build time: 4 hours with Claude Code. Payback: Immediate.
Fast hire. Fast onboarding. Easy payroll. No HR issues.
Why Most Marketers Won’t Build This
Not because they can’t. Because they don’t want to.
The real barriers aren’t technical:
“I don’t have time.” → You spend 10 hours/week on social media. This takes 4 hours once.
“I’m not technical enough.” → Neither are we. Claude Code writes the code.
“What if it breaks?” → What if your social media manager quits tomorrow?
“AI can’t replace human creativity.” → We’re not replacing creativity. We’re replacing repetition.
“My audience will know it’s AI.” → Jenny sounds more like us than we did before we systematized our voice.
The real reason most people won’t build this: it requires documenting how you actually work. Most marketers can’t explain their own workflows clearly enough to hand them to a human, let alone an AI.
If you can’t write down what you do and why, you’re not ready for this. And that’s the real problem.
Below: Jenny’s complete source code, deployment guide, technical breakdown, and our exact Claude Project setup. Copy our entire system.