The $20 Agent Just Had Your Org Chart For Breakfast
The Productivity Flywheel Is Spinning Faster
Every July, we used to debate whether to raise the paid-media cap or hire another analyst. This July, the debate is simpler: “What happens when a $20 subscription can do both jobs, before lunch?”
Three seemingly unrelated releases this week—OpenAI’s agentic ChatGPT, Moonshot’s eerily human Kimi-K2, and OpenAI’s embryonic checkout layer—aren’t just feature drops. Together, they form a new flywheel:
Insight → Asset → Transaction collapses into a single prompt.
Creative → Distribution → Revenue runs end-to-end without human hand-offs.
And the scarce resource flips from headcount to context quality, the prompts, metadata, and brand rules you feed the machine.
If your 2025 planning deck still allocates weeks for “research,” “localization,” or “reporting,” shred it. The calendar just lost a few rows.
