Repurpose Content For Free (Subscriber Perk!)
The one thing you need to know in AI today | AI-Ready CMO
We love writing about the intersection of AI and marketing. If there’s one thing we love the most’s building tools that help marketers get more out of AI.
How many hours do you spend each week writing social media posts for your company or for your own personal brand? If you are anything like us, way too many. And what works on LinkedIn doesn’t do well on Threads. What works on X won’t land on Facebook.
It is a chore.
Or rather: it used to be a chore. Enter Repurposer.
It is a simple platform developed for marketers (you), by marketers (us) to convert blog posts, YouTube videos, or any document into engaging posts tailored for LinkedIn, X, Substack Notes, Threads, and Facebook. It is a tool we use every day ourselves.
Repurposer is much more than just a prompt: it learns your style over time as you give it more feedback. Want something wittier? A conversation-starter? Something more corporate? Use global style rules or the tone scale to re-generate posts on the fly or to give style guidance that sticks:
Soon, Repurposer will be able to schedule and send your posts to social media as well. We are this close to taking the feature live (think 2 weeks or so).
Repurposer is a paid tool, but we have a really delightful subscriber perk:
Upgrade to any paid member tier and get 20% OFF access to Repurposer for a year. The coupon code, which you can find in the footer of this newsletter issue if you are a paid member already, can be used directly at checkout.
Upgrade to Pro member and get 100% OFF on all our paid tools, not just on Repurposer, but all the others that are upcoming.
Upgrade now to any paid membership tier for 10% OFF:
Go to the Repurposer website and select the Monthly or Annual plan:
Click on “Add promotion code”:
Enter the promo code into the box and see your new price.
Check out and that’s all—you are in. Start saving hours every week by automatically generating on-brand social content from any source with just one click.
The AI-Ready CMO Toolkit
Repurposer is simply the next step in expanding the AI-Ready CMO from an intelligence platform to a full suite of AI marketing tools designed for marketers, by marketers.
As a reminder, we have already rolled out AI marketing tools for subscribers.
If you are a free subscriber, you have access to our learning hub, which includes courses, workshops, guides, and recommended AI tools.
If you are a paid subscriber, you have full access to our weekend emails, monthly trend reports, and our suite of free AI marketing tools, plus nice discounts on paid tools, such as the Repurposer.
If you become a Pro member, you get all our paid tools for free.
If you are already a paid user, scroll down to the footer of this email and find your promo code.
We are rolling out more professional tools for marketers soon. Repurposer is just the first of our suite. Stay tuned!
— Torsten and Peter
3 AI Marketing Tools To Try Today
Gamma
Create polished presentations in minutes without design skills—Gamma AI generates slides, formats content, and suggests layouts automatically, turning outlines into professional decks instantly.
Granola
Never take meeting notes again—Granola joins your calls, transcribes everything, and delivers structured summaries with action items.
Lindy AI
Your AI assistant that actually executes tasks—triages emails, schedules meetings, updates CRMs, and attends calls on your behalf.
Our January AI in Marketing Report is out.
AI isn't slowing down in 2026. This report gives you the strategic context you need to stay ahead.
January brought major model releases, new enterprise adoption patterns, and shifts in how marketing teams actually use AI. We’ve uncoverd the pattern analysis across 31 days of developments. What’s accelerating. What’s overhyped. What you should be testing now.
The report includes implementation frameworks, budget guidance, and forward indicators for Q1. Built for leaders who need to make decisions, not just stay informed.
Available for AI-Ready CMO paid subscribers.