AI-Ready CMO

AI-Ready CMO

An Agency CEO's Unfiltered Take on AI

The one thing you need to know in AI today | AI Ready CMO

Peter Benei's avatar
Torsten Sandor's avatar
Peter Benei and Torsten Sandor
Jan 28, 2026
∙ Paid

We asked Kara Redman CEO of Backroom and author of Brands Under Pressure to share her unfiltered take on how AI is actually playing out in the agency world.

What came back was brutally honest. No agency doublespeak. No “AI transformation” buzzwords. Just a practicing CEO explaining what’s actually working, what’s broken, and why most agencies are setting themselves up to collapse.

This …

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