AI Just Beat Experts at Understanding Customer Needs
The one thing you need to know in AI today | AI Ready CMO
A fine-tuned LLM just identified 100% of customer needs from product reviews and interviews. Professional analysts, using the same data, caught 87.5%.
If you know anything about Voice-of-Customer studies, you know this shouldn’t be possible.
Understanding customer needs isn’t about parsing text—it’s about recognizing unstated desires. When someone complai…